This post will show you how to improve your social media marketing approach to increase your Facebook followers and likes. As a social media firm, we understand how vital it is for marketers to increase their Facebook followers.
Having more Facebook followers enables you to reach more potential clients and customers with your content, message, and goods. However, increasing your Facebook follower count takes time and effort.
8 Tried and True Facebook Followers Increasing Strategies
The following are eight tried-and-true methods for increasing your Facebook followers:
Invite Your Friends to Like Your Page
After you build a Facebook page for your business, your friends will most likely become your first actual followers on Facebook. Facebook will support you if you ask people to like and follow your page.
When you make a specific number of requests, the recipients’ friends will notice it in their feeds and go to your page. Make sure you have some enticing information ready before the invitation. It would be beneficial if you capture your potential follower’s attention, and the ideal method to do so is with a thumb-stopping range.
Post images of your team and newcomers whenever they receive the job to pique the attention of your coworkers’ friends.
Create Content Around Trending Topics to Increase Facebook Followers
Publishing posts, blogs, videos, and other content highlighting popular topics can quickly improve engagement (and your number of followers) on Facebook.
You may locate trending topics using various free tools, including BuzzFeed Trending, BuzzSumo, and Facebook Trending. Since trends can swiftly become out-of-date tomorrow, keep an eye on these platforms frequently and act immediately. This kind of content might catch the eye of influencers and aid in your efforts to connect with your intended audience.
Dove designed a graphic depicting a rainbow composed of chocolates with various colored wrappers to capitalize on the St. Patrick’s Day trend that attracts social media attention every year. The image was a quick, authentic, and enjoyable way to introduce their business to the St. Patrick’s Day discourse.
Make Use of Hashtags in Facebook Posts
Consider hashtags the connective tissue that connects the entire body of social media interactions. When you use them, you connect your posts to other related ones, resulting in a clear, controllable path to your page.
Limit the number of hashtags used in each post to a few, or you risk alienating readers. Hashatit, Hashtagify, and Keyhole are other tools to try.
Instead of always utilizing industry-specific hashtags, try using top-recurring hashtags for various days of the week, such as #motivationmonday, #throwbackthursday, and #sundayfunday.
Take a cue from CreditRepair.com: After seeing social media’s love with inspirational sayings, the company elevated #motivationmonday by producing a unique quote visual from Apple pioneer Steve Jobs. The business also included its logo in the image to increase brand recognition.
Find Facebook Followers in Groups
One free method for gaining followers is to join Facebook groups as a page.
Then everything you publish will appear under your page’s name and logo. People will swarm to your page as soon as they learn about something fresh since you’ll be able to interact with them and discuss subjects as a page. You will be able to invite anyone who commented on your post:
To be approved into a Facebook group and pass moderation, you must fill out some information about yourself and obey the group’s guidelines. But it’s well worth it.
Assume your group conversation or post goes viral and receives far more likes than you planned. It will reach hundreds of people you can invite to follow your page immediately.
The following are some recommendations for using Facebook groups.
- From your business page, select the option to join the group.
- Never spam; instead, publish only relevant and high-quality content.
- From your business page, select join the group page.
- Participate in the discussions and ask questions. A large number of people will show interest in your business page.
Run Facebook contests and giveaways
Since everyone like freebies, it is a great way to gain more Facebook fans, especially if you run a store.
By holding a contest or giveaway for one of your upcoming items or product lines, you may draw in additional Facebook users and prospective consumers. If you don’t sell anything, consider collaborating with businesses that do for a one-two punch.
Williams Sonoma spotted an opportunity to increase participation and activity by marketing the Feast Portland culinary event. To promote its brand, the company held a contest in which participants could win tickets to a well-known food festival and a 10-piece set of its cookware.
Posting at the Appropriate Time
Posting at the right moment is an excellent technique to increase Facebook likes and shares while broadening your page’s reach to new followers.
In April 2019, Zephoria collected data and updated a study claiming that Thursdays and Fridays are the busiest days for Facebook users. Thursdays and Fridays have a greater overall engagement rate than other weekdays.
Check out this guide when the best times to post on Facebook. Determine the ideal time to post on Facebook based on your industry.
Ask People to Tag Your Page
Getting Facebook page followers continues after the procedures outlined above. You may invite folks to @tag your page whenever they share your post. It would be best if you used this strategy with a call to action for people to follow your page. Otherwise, it only drives additional traffic to your website.
Here’s an example of a private message you could send to ask people to tag your page:
Hi! I’m Irene. I admire your social media presence, and you’re sharing my post makes me happy. Please help tag my page as I expand my following. Keep up the excellent work, and we’ll talk again soon.
It would help if you tagged influencers in your post to grab their attention. Enter the @ symbol (no space), begin typing the name in the text field until Facebook gives suggestions, and select the proper title. If the term you’re referring to becomes bold, you’ve done it correctly.
Upload Videos to Facebook
Facebook hosts more than 100 million hours and 8 billion videos daily. Make videos to attract consumers and get your brand in the game. Maintain a consistent branding style and tone so that your social media presence becomes more recognized by visitors as your social media presence grows.
If this strategy is out of your budget or resources, you can start smaller by reposting famous, engaging, and helpful videos from reputable sources.
Nike made a short film starring Saquon Barkley. The Penn State running back and one of the top upcoming NFL draft prospects to increase interest in their new Untouchable 3 “Elite” sneaker model. The film sparked a lot of interest in Nike’s legendary storytelling, packed with drama, intrigue, and inspiration.